The history

Mojo Yogurt established in 2009, stated in California. Frozen yogurt became more and more popular in the States and the owner of Mojo Yogurt decided to give it a shot and opened its first store in the United States. Mojo Yogurt became one of most popular store selling frozen yogurt, together with Pinkberry, Coldstone and Red Mango. Nowadays, Mojo Yogurt has four stores in the state Arizona and expands to Las Vegas and the state California. However, they are not planning to expand to other states in the United States than the southwest. First, they want to experience how business will progress.

Frozen yogurt became popular during the last years. This is partly because of the changed personal attitude towards food: nowadays, people care more about their health and condition and being green becomes a major issue. The frozen yogurt from Mojo Yogurt is fat-free, has low cholesterol levels and is high in calcium and protein. In addition, frozen yogurt can be seen as a snack or dessert and is easy-to-go.